Archive: Articles

State of the Art of Sports Data Visualisation

10th June 2019

Understanding how sports data visualisations can be put into practice to engage a mass-market audience.

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How AI can help your organisation with lean decision making

7th June 2019

What next?

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Build ownership capacity or innovation projects will die

30th May 2019

We passionately believe in the abilities and strengths of external providers to add new value to clients, but their ideas will have a reduced impact or tenure in the business if they do not build ownership capacity as part of developing new services and product

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Player Barometer used in Europa League coverage

23rd May 2019

The Barometer is managed by UEFA’s product teams as part of a sponsorship with FedEx, now called Performance Zone.

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Themes from the FT Future of the Car Summit

21st May 2019

Digitisation, ecosystem approach and opportunities in data; what we learned from the Financial Times ‘Future of the Car’ summit.

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Lawyers are the levers in designing complex services

2nd April 2019

Our commercial research helps us determine pricing plans and MVP data-sets, but in order to unlock action or permission, we often need legal documentation, contracts and agreements in place.

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Free tools for communicating data

London Squared and Sparks
19th March 2019

We are proud to have launched a new website. features our two most popular design tools, London Squared and Sparks.

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Market sizing as a service design tool

18th February 2019

Our approach with market models is both quantitative and qualitative, mixing methods from traditional consulting and our own design-led thinking. This is rooted in our belief in using all of the tools available to drive project success.

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UEFA Barometer update

13th December 2018

One example is our work for the UEFA 2016 European Championships Player Barometer, which has evolved into the UEFA FedEx Performance Zone.

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Why designing for trust matters

5th October 2018

One of the most fruitful answers that we want to talk about is: trust. And specifically, designing for trust – the trust of your business, and the trust of your future users.

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