We increased Redburn’s customer base by 60% following our redesign of their IDEAS platform

Improving customer experience We redesigned Redburn’s value investing service IDEAS, which attracted 45% more users across 60% more investment institutions within six months of its launch.  IDEAS helps industry experts understand and develop new insights about the market through Redburn’s proprietary valuation data. It allows users to gain an edge in their investment decisions by making new […]

Index Ventures’ OptionPlan calculator helps CEOs plan their equity allocation

Enabling entrepreneurs to retain talent We worked with Index Ventures to design OptionPlan, a tool that helps startups across the US and Europe calculate and create effective stock option plans, encouraging entrepreneurs to reward and retain their talent. Based on data from 73 companies in Seed and Venture stages we designed OptionPlan to allow entrepreneurs […]

Lawyers are the levers in designing complex services

Our commercial research helps us determine pricing plans and MVP data-sets, but in order to unlock action or permission, we often need legal documentation, contracts and agreements in place.

Free tools for communicating data

We are proud to have launched a new website. tools.aftertheflood.com features our two most popular design tools, London Squared and Sparks.

Market sizing as a service design tool

Our approach with market models is both quantitative and qualitative, mixing methods from traditional consulting and our own design-led thinking. This is rooted in our belief in using all of the tools available to drive project success.

UEFA Barometer update

One example is our work for the UEFA 2016 European Championships Player Barometer, which has evolved into the UEFA FedEx Performance Zone.

We developed a new revenue making venture for a financial services client

A new data science business We’re currently designing and building a new data-science business for a blue-chip financial services client—specifying products, formatting billable activities and building capacity. This kind of work represents a shift in our focus at After the flood from product design, to a consultancy innovation model: we solve business problems and identify […]

Why designing for trust matters

One of the most fruitful answers that we want to talk about is: trust. And specifically, designing for trust – the trust of your business, and the trust of your future users.

We developed a mobility analytics service to help cities manage traffic and emissions

Helping global cities serve their citizens Ford Smart Mobility asked us to help them develop an Intelligent Transport System to sell to cities that would create value for Ford via revenue, new IP based on data usage, and relationships with city managers across the globe. Cities around the world are facing a massive strain on […]

Speaking at the O’Reilly AI Conference

We are speaking at the O’Reilly AI Conference in London this October. The title of our talk is “Why designing for trust matters”, where we will delve into some of the ways designers and product teams are thinking about creating systems with transparency, trust and privacy in mind.