Archive: Product strategy

We created new services to help Bulb acquire and retain more customers

19th September 2019

Generating meaning through context Bulb, the UK’s largest renewable energy supplier, asked us to create propositions that would help them acquire and retain customers. We responded by developing a service that helped customers manage their energy usage and carbon footprint. Our work began by exploring customer usage data. By analysing energy usage patterns we were […]

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We developed a new revenue making venture for a financial services client

17th October 2018

A new data science business We’re currently designing and building a new data-science business for a blue-chip financial services client—specifying products, formatting billable activities and building capacity. This kind of work represents a shift in our focus at After the flood from product design, to a consultancy innovation model: we solve business problems and identify […]

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We developed a mobility analytics service to help cities manage traffic and emissions

14th September 2018

Helping global cities serve their citizens Ford Smart Mobility asked us to help them develop an Intelligent Transport System to sell to cities that would create value for Ford via revenue, new IP based on data usage, and relationships with city managers across the globe. Cities around the world are facing a massive strain on […]

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We created new editorial data formats to grow UEFA’s customer base

27th November 2017

The Player Barometer presents a new type of player rankings that lets UEFA own the debate about the best players.

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Validating smart city services to benefit citizens and officials

14th November 2017

Connection data across London and it’s boroughs Future Cities Catapult asked us to create a service that would enable businesses, government and citizens to benefit from the data being gathered in cities. We started with London, looking at different initiatives across the city, in boroughs, businesses and different locations such as schools and parks. This […]

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We designed 
a brand new market intelligence service for Nikkei

1st November 2017

A new business vertical We worked with product leaders at Nikkei and the Financial Times to develop a brand new product proposition in market intelligence that launched in early 2018. We were asked to help because of our expertise in financial information software and developing data-driven concepts. Key to this was our ability to connect the […]

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