Data-driven, social fan-engagement
Narrative, not numbers
The Player Barometer presents a new type of player rankings that lets UEFA own the debate about the best players.
The Player Barometer uses a combination of the player cards and new player metadata to construct a live ranking that is updated at the end of every match.
One concept we explored was how to humanise the data with Natural Language — creating a set of simple sentence structures that could provide a huge variety of outputs. We eschewed more complex visualisations to create something that would work for non-experts and across a variety of devices.